Did you know? Today is World Creativity and Innovation Day! This day was established by the United Nations in 2001 to highlight the importance of creativity and innovation in all aspects of human development. It’s a good time to remind ourselves that we are all… Read More »3 Authors’ Tips to Fuel Your Creativity
Any good resolutions for 2023? We all know they’re hard to maintain, so why not trying to implement small changes instead? If you want to rethink your LinkedIn approach, here are 5 easy ideas! 1/ Commenting more Many creators agree: commenting is one of the… Read More »5 Ways to Improve your LinkedIn Presence in 2023
When you’re managing social media, figures are everywhere: number of likes, views, followers… The latter one is usually the most visible, which can be associated with credibility and influence. The issue is that we tend to always want more, and to compare our account with… Read More »Social Media: How not to Obsess on Followers Count
Hello Spring! This is usually a period when we’re looking for a kind of renewal. Spring cleaning is part of that process, so why not applying it to digital? Years after years, we accumulate so much information, so it’s important to clear it regularly. We’re often… Read More »Digital Spring Cleaning: Getting Rid of “Just in Case” Clutter
It was impossible to miss the news about Daft Punk break up this week. The way they revealed it, through a video without any details, is aligned with their communication strategy. In the 90s, they were already doing things differently and continued to do so during their full career.… Read More »5 Marketing Lessons from Daft Punk
Managing social media daily requires to find new ideas and ways to catch your audience’s attention. Luckily, social media platforms are regularly launching new features that you can take advantage of. If you’re looking to increase social media engagement, check out these 3 experiment ideas!… Read More »Boost your Social Media Engagement with these Experiments
You probably already heard about TikTok, but did you try it? The app, that used to be Musical.ly allows to share short video clips soundtracked by music clips. Its growth is impressive, with 850 million active users. After starting to use Instagram Reels, a new… Read More »4 Reasons to Consider Using TikTok for your Brand
In the spirit of Halloween, let’s review 3 social media mistakes that are easy to avoid. 1 — Not using native features The goal of social media is to keep users engaged within their platform, instead of redirecting them to other websites. To support this objective, every social… Read More »3 Social Media Mistakes You Can’t Afford to Make
LinkedIn has just enriched the features of pages, enabling companies to better link up interactions with employees, event attendees, and Page followers.
Run your side project, work full-time, and don’t reduce your sleeping hours